Top 500 most valuable brands Lovol has a brand val

2022-06-24
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Lovol, the top 500 most valuable brands, has a brand value of 21.558 billion yuan

Lovol, the top 500 most valuable brands, has a brand value of 21.558 billion yuan

China Construction Machinery Information

Guide: on June 26, the 2013 (10th) China's top 500 most valuable brands ranking conference released by the world brand laboratory (WBL) was grandly held in Beijing. The list shows that, The evaluated value of Lovol brand increased by 3.822 billion yuan to 21.558 billion yuan, up from 17.736 billion yuan last year

on June 26, the "2013 (10th) China's top 500 most valuable brands" ranking conference released by the world brand laboratory (WBL) was grandly held in Beijing. The list showed that the assessed value of "Lovol" brand increased by 3.822 billion yuan from 17.736 billion yuan last year to 21.558 billion yuan, an increase rate of 22%

it is understood that the total value of this year's top 500 most valuable brands in China is 8102.529 billion yuan. A total of 27 brands from food and beverage, textile and clothing, media, information technology, machinery manufacturing, automobile, energy and other related industries were selected. The lowest price of the shortlisted brands instructed the relevant units to calibrate the instruments and equipment for detecting novel coronavirus, such as PCR, from 1.186 billion yuan last year to 1.536 billion yuan. In this national team of Chinese brands based on enterprise financial analysis, consumer behavior analysis and brand strength analysis, the brand value of "Lovol" has been growing at a leapfrog speed, from RMB 7.015 billion in 2008 to RMB 21.558 billion in 2013, a five-year increase of three times, making "Lovol" one of the fastest growing brands in China in recent years

Lovol's brand value has climbed to 21.558 billion yuan

over the years, Foton Lovol heavy industries has adhered to the business policy of "connotation growth, structural adjustment and globalization", which has promoted the sustained and steady development of its business. In 2012, its sales revenue reached 18.6 billion yuan, which has effectively promoted the influence of Lovol's brand. At the same time, Foton Lovol heavy industries has continuously strengthened its own brand building. Focusing on the physical quality of products, service quality and high premium product brands, through the implementation of the "Lovol brand leapfrog upgrading project", it is necessary to transfer and shape the scientific and technological product brand. 2. Avoid sample injury during sample preparation; And quality image, and promote the famous brand project through the chain communication of parent and child brands. The brand value of 21.558 billion yuan has also enabled Foton Lovol heavy industry to make steady progress towards the goal of the world leader in off-road walking machinery and equipment

at the same time, Foton Lovol heavy industry actively fulfilled its corporate citizenship obligations and took the initiative to assume social citizenship. Leiwo can be seen everywhere at the disaster relief sites such as the Wenchuan earthquake, the Ya'an earthquake in Sichuan, the Yiliang earthquake in Yunnan, the mudslide disaster in Zhouqu and the flood disaster in the south; "Lovol public welfare · caring for left behind Children program" has carried out seven activities in Henan, Anhui, Gansu and Ningxia provinces, and donated more than 2000 left behind children in total; In 2013, the Sanxia public welfare harvesting team was organized to go to Henan and Shandong to harvest for the families of left behind children free of charge. The active performance of various societies also won a good social image for Lovol brand

good brand image has effectively promoted the sales of Lovol products. Despite the overall recession of the mechanical equipment manufacturing industry this year, Foton Lovol heavy industries bucked the trend and is expected to achieve a sales revenue of more than 10billion yuan in January, continuing to maintain steady and rapid growth

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